By: Lisa Moore
Community service refers to services volunteered by individuals or an organization to benefit a community or its institutions. Corporate community involvement is on the rise as more companies recognize the many benefits of being socially responsible.
Employees benefit by developing skills that may translate to the workplace and getting the satisfaction of making their community a better place.
Volunteer work can have multiple benefits for your business, including:
- Increasing team morale
- Improving recruitment and retention of employees
- Enhance corporate image
Charity and Your Company
Community involvement is a powerful tool that builds a reservoir of goodwill for a company at the local level and the industry as a whole. Community outreach shows that a company is a good corporate citizen and helps to more effectively deal with neighbors and policymakers. How a company reaches out to its community is a direct reflection of its values and perspectives. Whenever I donate time or money on a personal level, I’m contributing it towards something that I feel has importance. If someone were to look over the charities and organizations I have supported, it would be clear to them where my heart is: children and military. There are plenty of different organizations to choose from that are all fighting to make a difference. The way a company chooses to become involved in its community speaks volumes without actually saying a word.
Charity and You
Helping others improves your self-worth. Because, once you’ve given something to a charity that you truly believe in, you will feel good about it. The time or money you invested went towards a cause beyond what you can manage in your daily life. A cause, which combined with the similar actions of others, can actually bring about change in the world. When done at a corporate level, this self worth spreads through the entire company building team morale and strengthening relationships within the organization.
The Big Picture
Whether at the individual level or the corporate level, community service benefits everyone involved. Companies can improve team morale and with their image, employees get the satisfaction of helping others, and the community gets a little help to become a better place.
Kavaliro in the Community
To see how Kavaliro is involved in the community, and what organizations we currently support, please visit our Community Involvement page.